Capital Chaos

  IMMI (San Mateo, CA) just pulled in a second round of funding from advertising giant, WPP.  This new round of $25M now puts the total funding in Integrated Media Measurement at $39M with a Series A backed by Draper Fisher Jurvetson and Advanced Technology Ventures.
While some may view IMMI’s business as intrusive, advertisers seem […]

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  Modiv Media (Quincy, MA) which is a result of the merger of MobileLime, which focused on mobile loyalty and rewards shoppers, and Cuesol, which offered in-store, self-service technology announced they finalized $8M led by Ignition Partners.  Ignition, who took part in the Series A round was also joined again by Oak Investment Partners and […]

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 Ad Infuse (San Francisco) added $12M in its latest round lead by SoftBank Capital.  The mobile advertising company had previously taken in $5.5M which included SoftBank as well as ComVentures and Storm Ventures.  Ad Infuse is a bit different than the other players in the space as they generate targeted advertising based on geo-coded info […]

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NetStreams (Austin, TX) announced that it completed its “final stage” of Series B funding for $18.2M lead by Austin Ventures.  The company bills itself as the “global leader” in networked entertainment systems based on Internet protocol (IP) technology.  While NetStreams today focuses primarily on the residential market, it seems like their application has far ranging […]

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